Why Manufactured Housing Is a Capital Magnet

January 26, 2022

Manufactured housing continues to record rising demand from consumers seeking less expensive options, and investors are taking note. The industry is seeing an increasing influx of buyers eyeing the potential of manufactured home communities. This, in turn, is helping fuel a surge in the much-needed development of new stock.

According to Lesli Gooch, CEO of the Manufactured Housing Institute, the industry produced more than 100,000 units in 2021, the first time this happens since 2006. Meanwhile, a nationwide shortage in the starter or entry-level home market is pairing with increasing prices. Gooch said that while prices of manufactured homes have also increased, they still average about $87,000.

“We offer affordable home ownership,” she told Multi-Housing News. “The popularity and desirability of what manufactured housing offers is being recognized by consumers.”

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