Sydney Hockaday

Sydney Hockaday serves as the vice president of marketing and compliance for Capital Square. Hockaday oversees the marketing department and all of its responsibilities, including strategic company initiatives, coordinating company events, supervising all social media accounts and overseeing new designs in marketing, advertising, photography and videography materials. She has organized and executed the marketing of numerous investment offerings, comprised of more than 120 individual commercial real estate properties. In total, she has overseen the successful marketing for more than $7.5 billion in transaction volume and led Capital Square’s corporate rebrand in 2019. In addition, Hockaday serves as the regulatory contact within the firm, working alongside general counsel and the company’s managing broker-dealer to ensure Capital Square remains compliant with FINRA regulations for marketing and sales.

Prior to working with Capital Square, Hockaday oversaw event planning for a regional restaurant company, where she executed in-house events, designed marketing graphics and managed social media platforms. She previously served as communications manager with the Blacksburg Museum and Cultural Foundation.

Hockaday earned her bachelor’s degree in public relations from Virginia Tech. She presently serves on the ADISA marketing committee and the ADISA conference planning committee.